Characteristics & Steps of Qualitative Data Analysis


Characteristics of Qualitative Data Analysis:

  • Rooted in phenomenology, symbolic interaction
  • Field work, ethnography, naturalistic,
  • Open Questions,
  • Small Samples (open Ended and Tess Structured)
  • Tools: Interactive Interviews
  • Flexible and Evolving
  • Emergent Focus
  • Natural Settings
  • Flexible Research design
  • Settings are natural and familiar
  • Subjective in nature
  • Mode: Inductive by researcher
  • Focus is quality (nature, essence)

Steps of Qualitative Data Analysis:

  • Prepare and organize data
  • Explore data thru coding
  • Use codes to develop description and themes
  • Represent findings thru narratives and visuals
  • Interpret findings
  • Validate accuracy of findings

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